Intel Core 2 Duo benchmarks force AMD Athlon price cuts
The successful introduction of Intel’s Core 2 Duo dual-core processor range for desktops has forced dramatic price cuts on AMD’s own dual-core chips.
AMD has slashed prices by more than half on its high end Athlon 64 X2 chips in response to superior benchmark performances from the new generation Intel Core 2 Duo chips.
The move by AMD signals a determination by the company to defend its market share at all costs.
AMD made a big noise when it succeeded in crossing the 20% market share barrier at Intel’s expense in the desktop space. The company’s CEO Hector Ruiz has also predicted that AMD will achieve 30% market share by 2008.
However, Intel, which has been going through a rough patch, appears to have a different vision of the future and recently declared that it will be first to market with a quad-core processor before the end of the year.
In response, AMD has said that it will be first to market with a “true” quad-core processor in mid-2007, distinguishing its four single core on one die architecture from Intel’s two dual-core on one die solution.
This entry was posted on Monday, July 24th, 2006 at 7:05 pm and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
